Research Capabilities

Our outstanding market knowledge is supported by long-term relationships, leading edge technology and state-of-the-art data systems. The following is an overview of the tools we use to determine how best to market a property, as well as how we locate the right fit for a client’s needs.

Local and Global Market IntelligenceCurrent Market Trends and Developments

NAI CPI utilizes a number of media outlets and government sources, along with personal relationships with real estate professionals to understand the market and how to benefit from market trends and developments. Leverage Key Relationships – NAI CPI skillfully leverages our long standing municipal relationships to gauge shifts in the local economic makeup, from new major employers to development activity. We will also make key introductions to provide assistance through the planning, zoning, and permitting processes.

These relationships include:

  • Local Municipal Economic Development Groups
  • Chamber of Commerce
  • Pennsylvania Department of Commerce
  • Lancaster County Economic Development
  • Professional Real Estate Associations (NAIOP, SIOR, ICSC)

Marketing Services – 100% Cost covered by NAI

  • Brochures/Flyers
  • Content on Company Website
  • Custom Mapping
  • Demographic Research
  • E-mail Marketing
  • Graphics Support
  • Premium Loopnet Placement
  • Marketing Package
  • Advertising
  • News Releases/Media Outlets
  • Online Property Database
  • Appropriate Signage

Research and Marketing Tools

  • Loopnet (Premium)
  • CCIM
  • GIS
  • Site To Do Business
  • Merchant Info/Experian
  • NAI Direct
  • REALTrac Online TM